In a Memorial Day Weekend tradition, the Ocean City Regional Chamber of Commerce, the City of Ocean City and Ocean City Beach Patrol officials officially "unlock the ocean" for the season with the turning of a giant wooden key. The first to plunge into the newly opened ocean are a collection of fully clothed (and half-sane) representatives of Ocean City businesses and organizations.
 
The 2024 event is scheduled for Friday, May 24, 2024 at noon on the beach adjacent to the Ocean City Music Pier. Everybody is invited to participate in the fun.  Plan on plunging?  Please arrive by 11:30AM.